ETR UNITES HIGH-LEVEL ENTERPRISE TECHNOLOGY END USERS AROUND THE WORLD FOR THE PURPOSES OF REAL-TIME PEER BENCHMARKING, RESEARCH AND NETWORKING. THE RESULT IS AN IT END USER IDEA EXCHANGE FREE OF VENDORS, RESELLERS & CONFLICTED INTEREST RESEARCH FIRMS.

Since 2009, Enterprise Technology Research (ETR) has been organically growing an end user member base that could accurately represent and therefore, accurately predict IT spending trends. The sample now exceeds 2,500 members globally. This sample composition mimics the S&P 500’s industry composite, but also includes members from the government, nonprofit and education sectors. Request an invite.


Enterprise Technology Research is the only technology market research firm that...

  • Never charges our enterprise IT end user respondents a penny, ever.

  • Has a boutique R&D lab to bring to life the technologies our respondents need and want for their organizations and matches our members as mentors to the start-ups.

  • Delivers the real-time survey results instantaneously upon questionnaire submission and delivers a dynamic excel file for richer and deeper data mining after the survey is completed.

  • Achieves sample sizes in excess of 400 within 4 weeks and over 150 in 48 hours of polling.

  • Never poses a survey that could take more than 12 minutes to complete - and on average take 4-5 minutes to complete. We NEVER pose more than 10 surveys to our IT end user members annually.

  • Is fully compliant with vendors' NDA policies.

  • Provides high-value managed introductions to your enterprise IT end user peers based on your organization's vendor DNA or the vendors your currently vetting or negotiating with.

  • Has an upcoming conference exclusively for and FREE to our enterprise IT end user respondents to present and network with one another (early 2015 in NYC).

  • Has an upcoming new website that will exclusively be for our enterprise IT end user group members, completely free of vendors, consultants and resellers. We will provide a free peer-to-peer communication platform like no other for enterprise IT end users.

 

Additionally, the sample is compromised of approximately 70% large enterprises, of which 65% are North American based. ETR has now conducted 14 standardized spending intention surveys and has accurately forecast numerous occurrences of significant growth by formerly unknown technology vendors, as well as the unexpected missteps by many other vendors that were once thought bullet-proof.

It is our belief that our forward-looking data and analytics model can dramatically aid enterprise IT end users and CIOs to identify which of their vendors are most at-risk and therefore, most prone to price leveraging. In the ever-evolving enterprise technology landscape, ETR can also highlight vendors that deserve to be evaluated immediately.

 Our surveys routinely capture a sample size of over 150 people within 24 hours and we routinely close surveys after 4-5 weeks with samples of over 400. This goes to prove our ability to gain valuable data in near real-time. As soon as members submit their questionnaires, they are provided with live and secure links to the real-time polling data so that they may track the data and results. 

 
 
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Remember, the results of this survey will serve as an extremely valuable peer benchmarking tool for you and your organization, as well as provide you with valuable information as to which sectors and vendors you may have negotiating power over.

 


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